Mr. Adassa is the visionary behind AHi! Hot Pepper Sauce, a brand that brings bold flavor, natural ingredients, and vibrant energy to every bottle. His journey began in October 2014, driven by a passion for clean, high-quality hot sauce that enhances food without unnecessary additives. With a deep appreciation for the natural intensity of peppers, he set out to create something different—a sauce that delivers heat with purpose, balancing spice and flavor for an unforgettable culinary experience.

Using peppers grown on his family farm, Mr. Adassa spent countless hours perfecting his signature blend, ensuring that AHi! would stand out not just for its fiery kick but for its purity and versatility. The result was a zero-sugar, zero-salt, all-natural hot sauce that elevates any dish, from tacos and seafood to breakfast favorites like eggs and avocado toast. His commitment to authenticity extends beyond the sauce itself—AHi! is free from artificial colors and fillers, letting the rich reds and oranges of pure peppers shine through.

Starting with small batches sold in $5 mason jars on Facebook, Mr. Adassa quickly gained a loyal following. Demand grew, leading him to showcase AHi! at the Whole Foods Grocery artisan farmers market and eventually expanding the brand nationwide. His hands-on approach and dedication to quality have made AHi! more than just a condiment—it’s an experience, a lifestyle, and a celebration of flavor and wellness.

Through his work, Mr. Adassa continues to redefine the hot sauce experience, proving that heat and quality can go hand in hand. AHi! Hot Pepper Sauce isn’t just about adding spice—it’s about bringing excitement, health, and authenticity to every meal.